Here comes REI. The large outdoor equipment and clothing coop with over 3.5 million members, listed as on of FORTUNE Magazine's "100 Best Companies To Work For", is moving into NYC, opening on December 2.
The store will be located inside the beautiful Puck Building on Lafayette St, just south of Houston St (and only two blocks from Bicycle Habitat, one of our favorite bike shops in the world).
We think it's fitting to see a business with bike sales and service move into the Puck Building because this is actually where Ride the City began back in 2008 when we started brainstorming about it while enrolled in the Urban Planning grad program at NYU's Robert F. Wagner Graduate School of Public Service, which is located in the same building.
REI, welcome to NYC!